“这是麻辣英雄在全国的第130家门店,
我们要将它最有魅力的地方呈现给大家,
那便是这个品牌的发源地-重庆
这座城市独特的市井文化!”
——叁上叁空间设计创意总监霍庆涛
"This is Ma La Hero's 130th store in the country,
We're going to show you the most fascinating part of it,
That is the birthplace of this brand - Chongqing
The unique civic culture of this city!"
——Huo Qingtao
市井文化是一种生活化、无序化、更是一种自然化。 它产生于街区小巷,充满变化而杂乱无章, 它通俗易懂,且带有明显的商业倾向。 所以我们在餐厅的布局上,也借鉴了城市的肌理关系, 植入了街巷院落和阶梯以及江城特有的舟厅和洞天, 并将之转化成我们餐厅内的空间片段, 进行拼贴和重组,让多重的空间形态在一个空间内进行交叠, 以呼应重庆那座城市带给人的多维度感受。 Market culture is a kind of life, disorder, but also a natural. It comes from the streets and alleys, full of change and chaos, it is easy to understand, and with a clear commercial orientation. So we in the layout of the restaurant, and draw lessons from the relationship between the urban skin texture, into the streets courtyard and ladder and river boat hall and land, and place it into a space fragment in our restaurant, collage and reorganization, make multiple overlapping space within a space, to echo the city of chongqing brings multidi mensional feelings.