BEEPLUS Super Bakery, located in the core business circle of Shenzhen Bay, is a brand-new disruptive retail scene created by BEEPLUS for the future lifestyle. In the overall space design, the open design concept is adopted, and the wood-colored stacked ceilings break the limitations brought by the irregular space. The large-scale log elements are extended to the entire space and are connected to various types of baking products and drinks.
The ultra-high spiral staircase surrounding the double-layer transparent central baking area connects the two floors closely. Through the semi-open baking corridor, the layout of the traditional baking shop is broken, allowing people to experience the visual feast brought by baking. Customers sitting outside can clearly see the bread production process. The huge and complicated machines surround the entire storefront, bringing customers a new interactive sensory baking experience.
Due to the large floor area of the BEEPLUS Super Bakery, there are many difficulties in the space design. In order to reflect the sense of unity and coordination, the first floor creates a comfortable height, while using different stairs to extend to the second floor, let The whole space is staggered. On the first floor, when you enter the door, you can see a huge central bar, so that customers can feel the theme of baking selection when they enter the door. The baking market set next to them is equipped with practical daily baking supplies, tableware and tea sets for customers to pick up.
There is a large book wall at the corner of the first floor, which displays many books related to baking. In the setting of the dining area, in order to optimize the customer's experience, all the lights are mainly warm, and the ergonomic seats are selected for the dining tables and chairs. On the first floor, there is an ingenious "workshop show" stage, which is used to hold various on-site performances; on the second floor, there is a relatively independent space that can accommodate nearly 30 people for daily birthday parties and theme salons. After the customers arrive at the store, in addition to the food, they can also enjoy the rich community activities.
Why is it called "Super Bakery"? The two-storey building covers an area of about 3,000 square meters. BEEPLUS Super Bakery not only divides the central baking area, master tasting bar, workshop selection bar, fruit and vegetable manor, cake station, dessert station, central wine island, deep baking and industrial The 10 major areas, including the Fang Market, also have various interactive tours and character experiences related to baking, creating a super store that integrates drinking, eating, shopping, and playing.
And such a subversive space work, only 107 days to complete the design, construction and landing of the entire space. The whole process of excellence and striving for perfection can be called as an industry miracle. As a brand new new retailing scene project created by BEEPLUS for the future lifestyle, since its opening in 2019, It has become a new city landmark embodying the innovative spirit of Shenzhen, and has been highly evaluated and recognized in the industry.