长沙Live

湖南长沙| 2014

Changsha Live

Changsha, Hunan | 2014

性质：商业综合体

用地面积：45 957.58 m²

建筑面积：158 300.97 m²

开发商：湖南旷代房地产开发有限公司

概念设计合作方：贝诺

关键词：娱乐综合体；“菲林卷”主题立面；集中商业与街区商业

Property: Commercial  Complex

Site Area: 45,957.58 m²                                                                 

Floor Area: 158,300.97 m²

Client:  Hunan Kuangdai Real Estate Development Co., Ltd.

Cooperating Unit: Benoy

Keywords: Entertainment Complex；Facade with Theme of "Film Roll"  ；Concentrated Business and Block Business

项目地理位置优越，集合资源优质，为长沙地区第一个流线型的街区商业综合体，也是五矿地产第一个商业综合体项目。项目定位为长沙下一代娱乐文化制作基地，提出“长沙Live”的文娱主题，为城市提供创意性的娱乐空间，营造特别场域的文化创意公园。众多一线文化品牌进驻，赋予了该项目更多元的精神内涵。

项目整体形象干净时尚，以“菲林卷”为形态母体，演变出流动的建筑空间和立面形态。街区空间水平渗透，纵向互联。项目将三个独立的城市地块连接成形象统一、功能互补、流线互联的娱乐核心区。

With predominant location and collection of high-quality resources, the project is the first streamlined block-type commercial complex of Changsha and the first block-type commercial complex of Minmetals Real Estate. The positioning of the project is the next entertainment culture production base in Changsha, so the project puts forward the entertainment theme of “Changsha Live”, providing creative entertainment space for the city, creating a cultural and creative park for the region. Many of the first-tier cultural brands come here, giving the project more multiple spiritual contents.

The project, with clean and fashionable image, takes the “film roll”as the mother body, and evolves into a flowing architectural space and facade form. Block space permeates with each other horizontally and interconnects vertically.The project connects three independent urban blocks into an image-unified, function complementary, streamline-connected entertainment core.