立足于新商业浪潮下，MOSOM墨森设计认为，对美学生活方式的新演绎，建立在对“人货场”交互关系的重构上。“只有真正洞悉商业行为是如何发生转换的，真正理解人们的感官情绪是如何影响品牌认知的，才能透过场景迭新，助力门店的全维重塑。” 以“前店后体验馆”的复合业态，JOYCE BY AEVUM·卓悦中心店的设计，实现了顶奢审美与当代艺术的融合、商业模式与身心体验的升维，润物细无声地传递品牌荟萃顶奢的永恒价值，实现优雅“新美力”的自然焕新，让人在都市之中享受芬芳馥郁的品质生活。 • PROJECT INFORMATION 项目名称：JOYCE BY AEVUM·卓悦中心店 项目地址：中国·深圳 项目面积：180㎡ 设计单位：MOSOM墨森设计 设计总监：金柊辰 设计团队：郭仕豪，王军，秀婷

MOSOM墨森设计由知名设计师⾦柊⾠创立于深圳，立足国际视野，专注研究“新美力”，致力于美业会所、豪宅与办公的专业化设计，为客户提供美业商业顾问、空间设计、灯光设计、软装设计等一体化解决方案。 Founded in Shenzhen by the famous designer Mr. Zhongchen Jin with a global outlook, MOSOM DESIGN specializes in researching “new aesthetic power”. Engaged in the professional design of beauty clubs,luxury housing and offices, it strives to provide clients with integrated solutions like business consultant in beauty industry, space design, lighting design and soft decoration design. 多年来，基于对泛美业的全方位深入洞察、研究与实践，MOSOM墨森设计提出“多元趋变，优雅永恒”的核心理念，发挥“空间即品牌，场景即营销”的前端策略思维，聚焦商业的高频认知与高效变现，为设计之外的附加值而不断创造。在设计中，我们横向考量客户的投入成本与回报周期，纵深剖析建筑结构、材质美学、业态逻辑、商业坪效、品牌运营等因素，将空间从严密的整体拆解为有机的个体，整合上下游资源并有效缩短从概念设计到商业落地之间的节点，促进回报效率与商业产值的最大化，最终呈现出功能、美学与情感价值统一的复合态空间精品 —— 风格多元、气质优雅。 Over the years, based on the all-round in-depth insight, research and practice of pan-beauty industry, MOSOM DESIGN has put forward the core concept of “diversified change, elegance until eternity”, and given play to the front-end strategy thinking of “space is brand, scene is marketing” with a focus on the high-frequency cognition and efficient realization of business. With these efforts, the value-added beyond design is constantly being created. In the design, we consider the input cost and return cycle of clients horizontally, while analyzing architectural structure, material aesthetics, business logic, commercial economic benefits and brand operation vertically. Efforts have been made to turn a strict whole into organic units, integrate upstream and downstream resources and effectively shorten the nod from conceptual design to commercial landing. This is how we maximize return efficiency and business output value, finally presenting a quality complex space that combine function, aesthetics and emotional value -- with diversified styles and elegant demeanor.